thrive online

  • connect through culture
  • be part of the conversation
  • grow your bottom line
Get in touch

Guide to the social media landscape in New Zealand

Looking to navigate the ever-changing world of social media in New Zealand? We’ve collated everything you need to know to stay ahead of the game and make informed decisions about your social media strategy.


With best-in-market social listening tools, our insight hub guides our approaches, telling us what people are saying, feeling and doing online, before deciding what meaningful action to take.

  • Social Listening
  • Category Research
  • Competitor Landscapes
  • Audience Personas
  • Analytics
  • Insights
  • Reporting


To deliver a solid foundation, we review existing activity, competitors and target audiences, while mapping out social pillars, content and amplification for each platform, resulting in a comprehensive strategy to achieve your business objectives.

  • Social, Digital and Content Strategy

Social Management

With a robust understanding of all platforms and what works, our social managers take control and completely manage the day-to-day interaction of your brand online.

  • Content Calendar Management
  • Project Management


There’s little point having great content if it won’t reach your audience online. Our media team ensures your message gets infront of the right people, as cost effectively as possible.

  • Targeting & Amplification
  • Performance Management

Community Management

We manage some of NZ’s biggest pages, across all platforms, each with a unique tone of voice and approach. Our brands audiences are always heard, answered and engaged.

  • Community Management


Our creative team create and deliver content that we know will cut through cluttered news feeds. Our social-first approach means our ideas are designed to appeal directly to your online audience.

  • Creative Campaign Development
  • Always On Content
  • Topical Content


With in-house content creators and extensive video and still photography spaces within our building, there’s no delays with finding locations, or paying hefty fees.

  • Video & Animation
  • Still Photography
  • Design & Artwork
  • In-House Production Facilities


From creative concept to execution, we create influencer marketing strategies that work, cut through the noise and extend your audience with perfect-partnering collaborations.

  • Influencer Recommendations
  • Influencer Management
  • Campaign Creation
  • PR Kit Creation & Distribution
  • Sponsorship Management

We build culturally connected brands through content that commands attention and sparks action.

We get popular culture. From sports & lifestyle to fashion & food.  

Popular culture is our social currency and the basis of online conversations. At Culture - we help brands be part of that conversation, rather than just observe from the sidelines. We help brands connect with audiences in a way they want. Because that’s ultimately what gets results

Marketing has changed. Traditional media channels are in decline, with digital & social continuing to rise. We’re here for it. We help brands activate across the digital landscape with powerful content that generates action.

We are proud to partner with a range of leading local and global brands.
  • AF
  • Department of Corrections
  • Adidas
  • Hubbards
  • New Zealand Natural
  • Guthrie Bowron
  • Bird & Barrow
  • Under Armour
  • Rebel
  • Briscoes
  • KFC
  • OFC
  • Purina
  • Aramex
  • Villa Maria
  • Discovery Channel
Let's talk.

If you'd like to find out more about who we are, our services and see what we have to offer, please get in touch with us today.

Lets Talk
General enquiries

22 Stanley St, Parnell 1010, Auckland, NZ